Tuesday, January 6, 2009

400 theatres shut down in Andhra pradesh

Around 400 cinema theatres in the state have closed down in the last three years because of huge losses. With top stars such as Mahesh Babu, Nagarjuna, Balakrishna, Venkatesh,Pawan kalyan and NTR doing only one film a year, the theatres are not able to pull in crowds like before.

In earlier days, big stars such as NTR, ANR and Krishna used to act in as many as 14 films a year at the peak of their career. Mr Vijayendar Reddy, secretary of the AP Film Chamber of Commerce, said that the reluctance of stars to act in more films was the prime reason for the closure of about 400 theatres in the state.

"Big stars should act in at least three movies a year," he said. "Otherwise theatres in rural areas will soon go extinct." Adding to the woes of theatres, some TV channels are telecasting latest movies. "I wanted to screen the latest flick Ashtachamma in my theatre next week but a private TV channel is also telecasting it on January 26," said Mr Vijayendar Reddy. "Pirated CDs are also affecting our business," said Mr Ramakrishna Reddy, owner of the Srinivasa theatre at Pedapalli.

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